Working with Coach Bill is the way to make sure that your fitness, wellness and performance all work seamlessly to achieve optimal efficiency. The number one challenge I see for aspiring athletes is to keep it simple. With the advent of the internet, and so many killer apps the choices facing the self coached athlete are overwhelming and people literally waste years trend-hopping. Save yourself time and money in the long run, because fitness is simple - and Coach Bill will help you keep it that way.